Gian Fulgoni, comScore co-founder and chairman said "While retail e-commerce has already grown to become a $150+ billion annual industry in the U.S., it still presents enormous upside opportunity across much of the globe,"
"Technology has changed the way consumers behave, and increasingly they are opting for the convenience and pricing advantages offered by the online channel. Several global retail brands have already capitalized on this global consumer trend, and many other retailers are sure to pursue their share of the pie."
Select Retail and Auction Sites Ranked by Unique Visitors (000) June 2011 Total Worldwide Audience, Visitors Age 15+ – Home/Work Locations Source: comScore Media Metrix | ||
Total Unique Visitors (000) | % Reach | |
Total Internet : Total Audience | 1,383,098 | 100.0% |
Amazon Sites | 282,233 | 20.4% |
eBay | 223,520 | 16.2% |
Alibaba.com Corporation | 156,780 | 11.3% |
Apple.com Worldwide Sites | 134,296 | 9.7% |
Rakuten Inc | 57,785 | 4.2% |
Wal-Mart | 44,650 | 3.2% |
Hewlett Packard | 38,491 | 2.8% |
MercadoLibre | 33,481 | 2.4% |
Otto Gruppe | 31,779 | 2.3% |
Groupe PPR | 31,686 | 2.3% |
Regional Audience Composition Analysis of Select Retail and Auction Sites June 2011 Total Worldwide Audience, Visitors Age 15+ – Home/Work Locations Source: comScore Media Metrix | |||||
Percent Composition of Unique Visitors | |||||
North America | Europe | Asia Pacific | Middle East – Africa | Latin America | |
Total Internet | 14.9% | 26.7% | 41.1% | 8.7% | 8.6% |
Amazon Sites | 35.4% | 31.8% | 24.1% | 4.5% | 4.2% |
eBay | 34.6% | 46.9% | 11.7% | 4.0% | 2.8% |
Alibaba.com Corporation | 4.5% | 5.3% | 85.7% | 2.5% | 1.9% |
Apple.com Worldwide Sites | 32.0% | 29.6% | 24.9% | 8.0% | 5.6% |
Rakuten Inc | 5.3% | 19.8% | 72.7% | 1.5% | 0.7% |
Wal-Mart | 83.4% | 8.9% | 0.7% | 0.5% | 6.4% |
Hewlett Packard | 45.1% | 26.4% | 14.3% | 6.7% | 7.5% |
MercadoLibre | 1.7% | 4.5% | 0.4% | 0.2% | 93.3% |
Otto Gruppe | 4.3% | 92.3% | 1.0% | 2.1% | 0.2% |
Groupe PPR | 16.1% | 74.4% | 2.2% | 4.7% | 2.6% |
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