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Saturday, November 21, 2009

Alibaba Group to display Koubei.com ads on Taobao.com

Saturday, November 21, 2009

HONG KONG -(Dow Jones)- Alibaba Group, which is 39% owned by Yahoo Inc. (YHOO), said Friday it has injected its classified listing Web site Koubei.com into its Chinese online retail site Taobao.com.

Alibaba Group spokesman John Spelich said the asset injection is part of the company's "Big Taobao Strategy" to transform Taobao into a one-stop platform for shopping, socializing and information sharing.

Koubei.com, a company providing online classified listings for local services, is wholly owned and operated by b2b marketplaces giant Alibaba Group.

Taobao is an online platform on which consumers can sell goods to each other and directly to businesses, similar to U.S.-based platforms eBay and Amazon.

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