
Jack Ma, founder of
Alibaba.com, recently visited USA in search of partners for the sake of business expansion. In his visit, he was alsinvited by Stanford University for a speech. Here are the highlights of his speech by Jefferson Chen, a 1st year Stanford GSB.
- A company’s balance sheet can only be fixed when it dies (i.e. there are ongoing ups and downs in a company’s history. The same for an individual life)
- Disasters always come the moment you start tsense success
- Chinese should use the Chinese way – imported ideas from the west might not work as well as you think (The world is changing – reversing positioning of China and the US in the past decade)
- MBA case studies never work in reality – HBS did a case study on Alibaba years agbut the company could barely recognize themselves in the case
- The purpose of this trip by the entire Alibaba management team is mainly “internal team building”
- Think, learn, innovate
- Visit Ebay, Google, MSFT, Starbucks, Yahoetc
- Looking for partners (making more sense for these big corps in the down turn – “back tbasics”)
- Recruiting from Silicon Valley (looking tadd 5,000 new positions in 2009, current employee base is 12,000) – best time tcompete for the best talents
- #1 priority for a company is NOT its shareholders, but its “CUSTOMERS”
- #2 priority for a company is its Employees; shareholder is only #3
- Most companies only focus on #s, not the vision or its customers and employees, hence they fail
- He personally thinks 2008 was the worst year and best year for Alibaba
- Sensed the financial crisis very early
- Did a lot of internal restructuring (downsize certain functions, preserve cash, etc) tbetter position in the downturn
- Hence now in a superior position vs. competitors
- Think 2009 will the best year for Alibaba
- Believe the darkest period has passed (Aug-Sept 2008), but the most difficult period has not (probably the next 3-5 years)
- Wants twrite a book on “How NOT to be big”
- Current users on Alibaba:
- 30 mm Chinese SMEs and 70 mm int’l SMEs
- 100mm+ users on taobao.com
- Taobao.com
- Overtakes Walmart global total volume in 10 years
- DESIGN FOR CONSUMERS
- Alibaba is a global company – just happen tbe started by Chinese
- “Forget” about your competitors, JUST focus on your CUSTOMERS
- Be yourself, be comfortable yourself
- Group dnot control anything at subs
- Subs fully run by their own CEOs
- NKPI on subs performance
- Group ONLY provides support, not overhead
- Work happily, live seriously
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