Yahoo China disclosed a business plan with Koubei.com (口碑网) with a view to fully developing a consumer-base search service.
Controlled by Alibaba group, both Yahoo China and Koubei.com are targeting for consumer to consumer market. The plan will direct its effort to bring convergence between these two portals, improving its productivity and efficiency in the areas of eCommerce, community and community.
Koubei.com was initialized in Hangzhou in 2004. Over the past three years, it becomes one of the high flyers to set foothold in most of China provinces. Its business extends from classified listings, community to forum. Koubei, means “words of mouth” in Chinese.
The news update came this morning did not unveil a full detail plan but it stresses the importance of building a strong search capability. Jack Ma, Chairman and Non-Executive Director of Alibaba.com, said the move would create a top-notched life style platform for consumers in China.
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