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Wednesday, February 6, 2008

Global Sources Launches Comprehensive Repackaging of Services for Export Suppliers

Wednesday, February 6, 2008
HONG KONG, Jan. 30 /Xinhua-PRNewswire-FirstCall/ -- Global Sources has launched a comprehensive range of new marketing packages for export suppliers. The program is based on a system that ranks suppliers according to the depth of verified product and company information that they provide.

At the high-end, the Six-Star Package is designed to provide suppliers with an integrated lead generation and brand building campaign that includes two forms of third-party verification data for an annual price of RMB615,000 (approximately US$85,400). With the One-Star Package, suppliers can take advantage of an introductory twelve-month offer for RMB38,880 (approximately US$5,400). At a minimum, all verified suppliers would have been visited at least three times and their content would have been checked by Global Sources.

Global Sources' chairman and CEO, Merle A. Hinrichs, said: "The buyers that we focus on want export-capable suppliers. This new format gives these buyers the ability to more effectively screen and filter potential suppliers - - and it gives suppliers a powerful new way to differentiate from their competitors. The entry level One-Star Package we are introducing was created to give new suppliers the chance to experience the quality of our services, and what we believe is the highest quality buyer community available in the market."

Hinrichs continued: "To support the new services, the company is in the process of significantly expanding its sales representation. In mainland China, the company projects the number of sales representative team members to increase by approximately 40% to a total of 1,080 by the end of June."

The new "Six Star" system is now live on Global Sources Online ( http://www.globalsources.com ) and is the latest addition to the vertical search engine launched in October 2007. Unique in the market, the site offers buyers comprehensive search results from the Internet and the ability to search for "verified" and "unverified" suppliers.
More information about Global Sources' new Six-Star structure is available at Global Sources Online ( http://www.globalsources.com/SITE/QUALITY.HTM ). Suppliers interested in signing up for Global Sources export marketing services should visit: http://www.sellproducts.globalsources.com .

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